By Vanessa Otero, founder and CEO of Ad Fontes Media, and member of the Media Literacy Now Advisory Council

When I first worked on the Media Bias Chart from 2016 to 2018, it was just me and nowhere near academically rigorous. I founded Ad Fontes Media in part to change that, and dreamed that one day, with a large team of analysts, we could create an enormous dataset for media bias using the most robust content analysis methodology possible. (I dream of nerdy things.)

I knew that in order to study the effects of media bias and reliability on [X], researchers would first need baseline measures of what that bias and reliability actually are. I imagined that news ratings could facilitate the study of media effects on all kinds of societal outcomes.


Below is a list of five academic papers published in the last six months that cite Ad Fontes Media’s bias and reliability data as a baseline measurement for studying related social science and online phenomena (h/t superstar librarian and analyst Sarah Hood (she/her) for compiling these).

It’s All Relative! A Method to Counter Human Bias in Crowdsourced Stance Detection of News Articles
By Ehsan-Ul Haq, Yang K. Lu and Pan Hui
Proceedings of the ACM on Human-Computer Interaction
Volume 6, Issue CSCW2, November 2022

Auditing Google’s Search Headlines as a Potential Gateway to Misleading Content: Evidence from the 2020 US Election
By Himanshu Zade, Morgan Wack, Yuanrui Zhang, Kate Starbird, Ryan Calo, Jason Young and Jevin D. West
Journal of Online Trust & Safety
Vol. 1 No. 4, Sept. 20, 2022

Reinforcing Islamophobic Rhetoric Through the Use of Facebook Comments: A Study of Imagined Community
By Burton Speakman and Anisah Bagasra
Journal of Communication & Religion
Vol. 45 Issue 1, Spring2022

Recognize the Bias? News Media Partisanship Shapes the Coverage of Facial Recognition Technology in the United States
By Sonia Jawaid Shaikh and Rachel E. Moran
New Media & Society
June 3, 2022

Reliability But Not Bias: Developing a Scale to Measure Preferred Channels for Risk Information During the COVID Pandemic
By Kenneth A. Lachlan and Christine Gilbert
Risk Analysis
Sept. 27, 2022

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